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Infinity's Blog for Authors and Writers

How to Market to Unusual Groups Who May Love Your Books

Posted by Arthur Gutch on Tue, Jul 29, 2014 @ 11:36 AM

Selling your books offline doesn't always have to mean sitting behind stacks of paperbacks at a book signing, waiting for readers to come to you. Conventions and book store events are great for pulling in readers who are already your fans, but thinking outside of the box with your book marketing can result in a new group of book buyers who might never otherwise considered reading anything you've written.

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Topics: audiobooswriting tips, book marketing, self publishing, writing tips, author marketing, time to write, book writing tips, finding time to write, book reviewers, audiobooks, serial novel

Maximize Your Book PR Spend: Recruit Bloggers Like A Shepherd!

Posted by Arthur Gutch on Fri, Jul 25, 2014 @ 11:31 AM

The point of hiring public relations specialists is because they can access a population you haven't been able to otherwise. Public relations specialists enjoy exclusivity with certain organizations and interest groups that may mutually gain from featuring your work, but tend to only deal with PR professionals directly. And, because they have wide social influence, they can help your book reach a mass population in a very short period of time.

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Topics: marketing with bloggers, self publishing, writing tips, author marketing, book reviewers

25 Book Marketing Sites: Reach Out and Touch Them!

Posted by Arthur Gutch on Thu, Jul 17, 2014 @ 11:45 AM

Writers who used to wait years to see their books published are moving in droves into self publishing. EBook publication allows authors to bypass the gatekeepers of traditional publishers and allow the readers to judge for themselves how good their work is. This means you're completely free to publish your books your way. This freedom means you're all on your own or the skys the limit when it comes to book marketing, your mindset will make the difference.

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Topics: audiobooswriting tips, marketing with bookbub, book marketing, self publishing, book reviews, writing tips, author marketing, time to write, book writing tips, finding time to write, book reviewers, audiobooks, serial novel

Tips To Engage Your Readers With Google Hangouts: Author Test Drive!

Posted by Arthur Gutch on Mon, Jul 14, 2014 @ 12:19 PM

Chances are as a self published author you're already taking advantage of one or two Google tools. You've likely caught onto Google + by now, but have you taken Google Hangouts for a test drive yet? Their latest social tool in connectivity, Google Hangouts helps you interact with your target reader audience near and far. 

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Topics: audiobooswriting tips, marketing with google hangouts, self publishing, writing tips, author marketing, time to write, book writing tips, finding time to write, book reviewers, audiobooks, serial novel

4 Tips to Maximize Sales on BookBub and Others...

Posted by Arthur Gutch on Tue, Jun 10, 2014 @ 03:07 PM

Want a way to market your eBook that hits hundreds of thousands of buyers, is proven to be productive, and can bump your book onto the hot sellers list? You can find it with targeted book emails. These companies, such as BookBub, Pixel of Ink, and Ereader News Today, together reach millions of dedicated readers who use them as shopping catalogs every day. Not every book offered gets picked up by these review emails, but you can take steps to increase the odds that your eBook will be one of the featured stars on some future date.

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Topics: audiobooswriting tips, marketing with bookbub, book marketing, self publishing, book reviews, writing tips, author marketing, time to write, book writing tips, finding time to write, book reviewers, audiobooks, serial novel

4 Tips on How to Market Your Book on Facebook Without Being Annoying

Posted by Arthur Gutch on Sat, May 31, 2014 @ 11:35 AM

Facebook can be either the best way to grow your writing career or the biggest waste of marketing time, depending on how you use it. Writers constantly give up on Facebook, moaning about the fact that they got very few sales from spending their valuable time there. When done right, Facebook can be an important part of a long-term writing career plan, one that can help your entire catalog sell instead of just one book.

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Topics: facebook marketing, audiobooswriting tips, self publishing, writing tips, author marketing, time to write, book writing tips, finding time to write, book reviewers, audiobooks, serial novel

4 Steps to Writing a Great Blurb: Make or Break Time

Posted by Arthur Gutch on Tue, May 27, 2014 @ 10:56 AM

Your cover is what grabs their eye and makes potential readers look into your book. But people look at interesting things hundreds of times a day, and most of them don't call for a second glance. The way to entice them, to make them read on and want to buy your book, is with a fantastic book blurb.

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Topics: marketing with a blurb, audiobooswriting tips, self publishing, writing tips, author marketing, time to write, book writing tips, finding time to write, book reviewers, audiobooks, serial novel

Quick Tips to Find Those Elusive Book Reviewers

Posted by Arthur Gutch on Mon, Apr 28, 2014 @ 09:28 AM

There's a frustrating circle most self-published or Indie authors have to go through. Readers rely on reviews to judge whether to buy their books, but readers have to buy their books before they can leave a review. For most, it's a matter of hoping some random customer will take pity on them and write down his thoughts after finishing your book. One of the problems with this method is that most of the bigger indie advertisement companies only accept ads from books with ten or more reviews. Getting to that magic number can be difficult, but there are things you can do to increase your odds.

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Topics: audiobooswriting tips, self publishing, writing tips, author marketing, time to write, book writing tips, finding time to write, book reviewers, audiobooks, serial novel

How Not to Get a Book Reviewed

Posted by Sherrie Wilkolaski on Thu, Jun 13, 2013 @ 09:00 AM

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Topics: infinity publishing, self publishing, book publishing, book reviews, book reviewers

Book Marketing Goal of the Week Monitoring Your Book Buzz

Posted by Sherrie Wilkolaski on Mon, May 27, 2013 @ 09:00 AM

by Sherrie Wilkolaski

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Topics: book marketing goal of the week, book marketing, book promotion, self publishing, book reviews, book reviewers, sherrie wilkolaski

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