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Infinity's Blog for Authors and Writers

Amazon Ads: Best Tips for This Book Marketing Powerhouse

Posted by Arthur Gutch on Mon, Aug 13, 2018 @ 10:40 AM

Authors in all genres are finding the newest marketing powerhouse is right in front of them: Amazon ads! Positioned right on the page of other, similar books, these ads work the same way as the treasured "also-boughts," targeting the exact customer most likely to buy your books. If you've only got time for one new marketing platform this season, you can't afford to ignore Amazon ads as your number one choice. 

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Topics: book promotion

Are You An Expert? Two-Time Author Jeremy LeBlanc Tells Us About Guide Writing

Posted by Arthur Gutch on Tue, Jul 24, 2018 @ 11:28 AM

 

Are you an expert in your field? Do you have a very special niche you have considered self-publishing on? If so, have you considered publishing a guide for consumers? Writing a guide in your expert area commands authority. Two-time author, Jeremy LeBlanc of The North American Whiskey Guide shares his positive experience with us about authenticity, finding your flow, why writing a guide makes sense if you're an expert and a little advice for those of you considering this path. 

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All in the Voice: Choosing the Right Narrator for Your Audiobook

Posted by Arthur Gutch on Fri, Jul 13, 2018 @ 11:36 AM

Experts are predicting that audiobooks will be bigger than ever in 2018 and beyond, giving authors a chance to earn even more money from already-published works. If you're considering turning some of your work into audiobooks, the most important decision you'll probably make is who to use as a narrator. As anyone who listens to audiobooks knows, the right voice can make or break a story. Choose the right narrator and you can get hundreds or thousands of new fans for your work. Pick the wrong one and you'll see a long list of returns, costing you more money every day. Luckily, there are some things you can do to increase the odds of having a popular audiobook, and they all come down to preparation. 

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Topics: audio book publishing

Turn Your Book Into a Movie With Voyage Media

Posted by Arthur Gutch on Fri, Jun 29, 2018 @ 02:41 PM

Twenty years ago authors were stuck with the traditional publishing world, with corporate gatekeepers who decided whether a book was publishable or not. Today's indie publishing world has changed all that, allowing the readers themselves to become the gatekeepers. The film, TV, and web series world is ready for that kind of revolution right now, and Voyage Media is poised to make it happen. Authors who are confident that their book or book series is meant for the screen now have an ally when it comes to bringing their stories to life. It's called Voyage Media, and it's helped thousands of authors to bypass the Hollywood gatekeepers and go directly to producers looking to make a production deal. 

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5 Things Authors Can Learn From The Americans

Posted by Arthur Gutch on Mon, Jun 25, 2018 @ 03:14 PM

The hit series The Americans just wrapped up its final season, going back to 1980's Washington D.C. and the Soviet Union one last time. This hit show about a family that includes two embedded Soviet spies has been called one of the best-written series in television history. The writers took what was, essentially, the tale of a couple of cold-blooded killers and transformed it into an intimate look at an American family. Elizabeth and Philip Jennings may have ended their service in the U.S., but the lessons they teach live on. Modern authors can learn a lot from these two, and not just about how to choose a fabulous wig. 

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8 Ways to Hook Readers With the First Sentence

Posted by Arthur Gutch on Tue, Jun 19, 2018 @ 11:32 AM

It's called the hook: that sparkling first sentence that grabs your reader and convinces her that she HAS to keep reading your book. Authors have been known to spend hours trying to create the perfect hook for their book, often longer than the rest of the first paragraph took to write. Great hooks don't guarantee bestseller status, but very few books reach that level without one. Only you know what hook goes best with your story, but there are some definite tricks you can use to help pull one out of the air when you're stuck. 

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Topics: writing tips

Margaret Atwood's Tips for Authors

Posted by Arthur Gutch on Thu, Jun 14, 2018 @ 04:11 PM

Margaret Atwood began her literary life as a poet, but it's as a novelist who wrote fiction with strong social commentary that she's become world-famous. Her book The Handmaid's Tale was made into a movie in 1990 and is currently in its second season as a hit series on Hulu. Atwood is a traditionalist when it comes to writing, but has always been kind enough to give advice to budding authors who are trying to break into the business. 

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Topics: writing tips

Words on the Road: 5 Tools for Writing Without a Laptop

Posted by Arthur Gutch on Wed, Jun 06, 2018 @ 10:43 AM

Being a freelance author gives you freedom to work wherever you are. Why limit yourself to spots that can support your laptop? Sometimes it's nice to just hit the road and work wherever you land, without carrying a lot of gear. Here are five different tools that allow you to write your books away from home without needing to carry a messenger bag full of equipment. 

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Topics: writing on the road

5 Tips on How to Save Money on the Editing Process

Posted by Arthur Gutch on Tue, May 22, 2018 @ 11:55 AM

Some new authors think they can't afford to hire an editor. They think they can publish their book just like it is, and maybe work on editing in the next edition. The truth is, you can't afford not to! Your first books are the first time millions of readers will get to know you. Do you want your first impression to be of an author who doesn't know basic grammar rules, or one who doesn't care enough to fix typos? No matter how careful or diligent you are, a second or third pair of eyes is always better when it comes to polishing your book. That doesn't mean you have to drop a fortune on editing services. Here are five things you can do to cut down on your professional editing costs. 

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6 Tips on Starting a Local Writing Group

Posted by Arthur Gutch on Mon, May 14, 2018 @ 02:30 PM

Joining a local writing group is one sure-fire way to up your author game, but what if you don't have one in your community? This is a unique opportunity to create a writing group that's perfect for your needs. The members of a writing group can be cheerleaders, critique partners, motivational speakers and sources of great book marketing information. They'll help to improve your book and advance your author game like no other organization you can join. Start your own writer's group in your community to help yourself and other local authors get to the next level in their writing careers. 

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Topics: writing group

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