Authors Marketing Blog

Does Your Book Need a Professional Editor to Increase its Marketability?

Posted by Infnity Author Marketing BLOG on Thu, Dec 23, 2010 @ 07:34 PM

by Jay Thomas Willis

A Professional Editor Will Increase Marketability

Some people write a book and feel they don’t need a professional editor. They might have several degrees and feel they are very knowledgeable. They may have read the manuscript until they are sure all the errors and typos are removed. But it’s exceptionally hard for a writer to remove all the errors. In fact, the more the author goes over the manuscript, the tendency is to see fewer and fewer of the actual errors.Image courtesy of Zanetta Hardy

After you have reread your entire book, carefully examining every page, word for word, from beginning to end; searched for any typos, grammatical errors, and formatting goofs that slipped past your initial proofread; is there any point in further editing. We frequently enlist the services of our spouse, neighbors, and good friends—but this is not enough; you need someone with trained editing skills.

After going over a manuscript many times, fatigue sets in, and it’s difficult to see even glaring grammatical mistakes and subtle stylistic inconsistencies. We also generally tire of our topic after reading it many times: to the point where we no longer are able to see the errors. In this process we often read mistakes as correct. It is easy to shortchange the proofreading process by prematurely rushing it to the printer.

If you make grammatical errors people won’t want to read your book. It shows that you’re not serious and you don’t care. This affects your image as a writer. Making these kinds of errors will affect your ability to market your book. Lack of errors will increase your marketing success.

It’s important to have someone examine your book with the eyes of a new reader, who is seeing it for the first time. Even though you might be eager to send your book to the printer, and to be done with it, you owe it to yourself to make the most of purging your book of all errors. You don’t want to take the risk of having glaring typos. No reader likes to read a book and see errors and poorly constructed sentences. Although, most commercially published books past through several editors, and some of them still have some errors. A professional editor will help make your book the very best it can be. This is why authors need professional editors. The price you pay for a professional editor will prove worth it in the end. The money will be well spent.

You need someone with a trained eye to help make your book the best it can be. The better it is written the better it will sell. Having your book proofread by a professional editor will give it every chance for success, by increasing its marketability.

Infinity Publishing offers a Manuscript Evaluation for only $179. This is the first step towards determining the level of editing required for your book—honest feedback from a seasoned editor. You’ll receive a comprehensive 10-12 page evaluation report and a 4-5 page sample edit.

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Book Title(s): Implications For Effective Psychotherapy With African-Americans; As Soon as the Weather Breaks; The Cotton is High; Born to be Destroyed; Paranoid but not Stupid; Why Black Americans Behave as They Do; Hard Luck; When the Village Idiot Get Started; Educated Misunderstanding; The Devil in Angelica.

Image courtesy of Zanetta Hardy.

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Tags: infinity publishing, infinity, book marketing, marketing your book, editing, copyediting, book editing, book editor

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