Author Name: Jay Thomas Willis
Book Title(s): Implications For Effective Psychotherapy With African-Americans; As Soon as the Weather Breaks; The Cotton is High; Born to be Destroyed; Paranoid but not Stupid; Why Black Americans Behave as They Do; Hard Luck; When the Village Idiot Get Started; Educated Misunderstanding; The Devil in Angelica.
Marketing Subject: Marketing by Networking With Friends
It is said that friends are better than gold. Others say friends are the only thing worth having. Usually friends are the first source one looks to in troubled times. You can utilize friends to help sell your book over the Internet. One must be careful not to overly rely on friends, or put them in a negative position. So be sure you have a good enough relationship with these friends before using their names over the Internet.
We often wonder what to do once we have written our book; and our friends, relatives, neighbors, and family all have their copies. But you can still use these individuals to further market your book. The Internet is a good way to connect with these individuals, and to promote and market your book. Remember, your “network” of friends will in part determine the level of success you’ll achieve in having your work purchased and read.
It’s good to have a lot of friends, and in case of promoting your book, for your friends to have a lot of friends. This will help you in promoting your book over the Internet. The way to do it is to email each of your friends, relatives, family, and neighbors a picture of the back and front cover of your book; this should include an order form and any other description of your book that you may want to send them. Ask each of them to forward this information to each of their friends. In tern ask each of their friends to forward the information to each of their friends. And so on and so forth…. In this way you form a perpetual marketing machine.
If it works out right you can potentially reach a large number of individuals across the Internet. The whole situation will depend upon the strength of your basic relationship with your initial group of friends.
I haven’t utilized Facebook or Twitter at this point, but I hear they both offer excellent networking opportunities to market your book. The Internet has given new meaning to the word friendship.
Being able to network with friends over the Internet demonstrates why it’s important to cultivate a strong circle of friends.
There are no guarantees, and this situation works in theory, but it depends on your relationships as to whether or not it will work for you. The more friends you have the better the potential for the idea to work.