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5 Tips to Create a Book Signing: Plus How to Achieve Awesome!

Posted by Arthur Gutch on Fri, Mar 07, 2014 @ 12:43 PM

A Perfectly Acceptable Book Signing

Your first book signing is an exciting time to connect with your audience authenticity while author marketing. While the majority of book sales today take place online, book signings have an important place in your book marketing campaign and tour. When people hear you speak and enjoy the opportunity to ask you questions, they will be tempted to purchase your book for friends and family- the "motivate to purchase" implications can be very positive following a book signing! If it's your first time, don't worry, we've got tips to help you present as if you've been doing it for years. 

1. Spread the word. Self publishing is all about being your own advocate. Several months before, post relevant links to social media channels. If Facebook is your main method of connecting to your audience, be sure to include the location, date and time. Follow up with Pinterest, Twitter and Google + using hashtags that relate to your event such as the name of the bookstore or city. Many bookstores post in the local newspaper, but you can pin to local community calendars online as well. Contact your chamber of commerce and ask them to list it on the community calendar. 

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Topics: Book Signing, book marketing, book promotion, self publishing, author marketing

Book Signing Checklist for Authors

Posted by Sherrie Wilkolaski on Tue, Jan 10, 2012 @ 10:00 AM

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Topics: Book Signing

Why Regional Pitching Can Leverage Big Success

Posted by Brittany Lavin on Thu, Dec 29, 2011 @ 07:14 PM

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Topics: regional PR, Book Signing, book marketing, independent publishers

Infinity Publishing Book Signing Event at King of Prussia Mall

Posted by Brittany Lavin on Wed, Dec 21, 2011 @ 07:11 PM

Infinity’s first author book signing event this past Saturday was a huge success! Our seven participating authors spent the afternoon discussing and selling their books to a steady flow of bustling shoppers at theKing of Prussiamall. The positioning of our sponsor store, Nestology, allowed for prime placement within the busy holiday shopping traffic.

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Topics: Book Signing, King of Prussia mall, KOP, infinity publishing in the us, infinity publishing, infinity, book marketing

Infinity "Art of the Written Word" Event to be held at King of Prussia Mall!

Posted by Brittany Lavin on Fri, Dec 09, 2011 @ 04:36 PM

 A group of Infinity authors will be meeting for  a book  signing event at the King of Prussia  Mall on Saturday,  December 17th. 

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Topics: united states self publishing, Book Signing, King of Prussia mall, KOP, infinity publishing in the us, infinity publishing, infinity, self publishing, bookstores, books, authors

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