Infinity Publishing's blog covers all areas of independent publishing including self-publishing, book marketing, print-on-demand, eBooks, distribution, and more!

Subscribe by Email

Your email:

blog cta 2

Download your FREE EBOOK HERE!

Talk to an Author Advocate!

https://my.timedriver.com/BG95N

Follow Me

Search

Loading

Browse by Tag

Infinity's Blog for Authors and Writers

Current Articles | RSS Feed RSS Feed

Blogging Tips for Fiction Authors

  
  
  
  
  
  

by Sherrie Wilkolaski

describe the imageNot a week goes by when I don’t get asked by a fiction author, “how do I write a blog?”  This always surprises me, because as I see it, writers of fiction can really have fun with their blogs.  They don’t have to stick with facts and they get to be creative.  So for all of your fiction authors out there, here are some blogging tips you can use as a guide to make the most of your blog, #3 is my favorite.  Enjoy!  

  1. Write about your genre.  I know this seems like an obvious first tip, but honestly most of the fiction authors I talk with haven’t even considered this.  Who better to give an opinion or insight into a particular category of work, than an author who writes about their subject matter?  Give your two cents on where you see your genre going; how things are changing with eBooks, independent publishing and where the genre is going.  This will position you as an expert author in your designated field. It may even open doors for you to guest blog on other sites. (See tip #4 about guest blogging opportunities)

  2. Use your book development research.  You’ve invested your time to do the research necessary to develop your characters habits, the geography for the setting of your novel and small oddities that make the little details of your book so interesting.  Don’t let your research go to waste.  Take what you’ve learned along the way and expand on those subjects.  You’ll find you won’t ever run out of ideas.  Write about your experience during the research phase and then go deep.  If you realize you have a lot of content, create a series of blogs on the subject to keep the readers coming back for more.

  3. Let your characters do a guest blog.  This is my favorite blogging tool for fiction authors.  Bring your characters to life and let them do some guest blogging appearances on your blog.  I recommend this to an author about a year ago and his blog traffic doubled once he started having his characters started making an appearance.  This gives you an opportunity to work your craft while developing a deeper connection to the characters in your work.  Your readers will enjoy learning more about your villains, heroines and heroes.  It’s also a nice way to test or introduce new characters.  Bring them to life and get creative.

  4. Invite other authors to guest blog on your site.  To create some variety on your blog, why not invite some fellow authors to do a guest blog on your site?  It will give you the day off while creating a cross promotional opportunity.  Have your guest author announce to their network of followers that they are doing a guest blog on your site and be sure to ask them for a link back to your site.  Their readers will be introduced to you and your work to readers (and potential book buyers) who are already reading what you write about. 

  5. Test out new content.  If you’re working on a new piece or not sure which way you should take your next chapter, ask your readers.  Post a few samples of your writings and see what kind of feedback you get.  You’ll create excitement, your readers will enjoy being a part of the process.

  6. Voice your opinion.  If you were reading an article on Huffington Post, or let’s say, the Infinity Publishing blog, and you like the topic or discussion, write about that.  It will give your readers another chance to get to know you, on a different level.  It doesn’t have to be book or writing related, a blog is a bit more informal, so use it to open up and let people know who you are.  If you’re a sports fan and your favorite team just made the play-offs, nothing wrong in giving a shout out via your blog. 

  7. Get on a schedule.  This is probably the biggest challenge for most authors relative to blogging, but it will keep you in a writing groove.  To get on track, create an editorial calendar for yourself, using a spreadsheet or put it in a Word document.  Maybe you want to blog 2-3 times a week.  Plan out what topics you want to write on for the next month, quarter or if you’re ambitious, for the entire year.  Pick the days you want to do your posts and the days you want to feature a guest blogger.  If you keep a set schedule, your readers will know what to expect and will look forward to seeing your posts on particular days.  You also want to be post around the same time each day, first thing in the morning is always a good bet that more people will see your blog.  I recommend writing several blog articles and then get them scheduled in advance.  There are many online tools that will integrate with your blog, like SocialOomph or Hootsuite, and you can schedule your blogs to be automatically delivered.   Do whatever works best for you.

  Best of luck to you and happy blogging!  Blog CTA   Pub Guide resized 600

Comments

Hi Sherrie, 
All good advice and worth thinking about. In particular, I never thought of having a character write a post, although I had one come back to life once (sort of)at the request of a reader. 
When I started my blog at the insistence of Jeniffer Thompson and friends at Monkey C Media, I went for op-ed, free-wheelin' comments on current events (this also fits in well with news about writing and publishing). I also post reviews and short stories irregularly and used to post installments of the serialized novel Evil Agenda (now an eBook). 
Your point on regular scheduling is most important...whether you're a fiction writer or not, regular postings are key (I post every Tuesday, Thursday, and Friday). That means there is a steady flow of new content on your website to keep visitors coming back and Google e-bots happy. 
For me, blogging has become a regular part of my writing life, along with novels, short stories, and reviews...and making that weekly schedule keeps me on track for everything else! 
However, a warning to your readers: No one wants to know what you had for breakfast or what you did over Christmas vacation...blogs are way past that! You must provide content that interests people in your fiction...a description of you brushing your teeth doesn't cut it! 
All the best, 
Steve 
Posted @ Saturday, December 31, 2011 10:01 AM by Steven M. Moore
You're absolutely right about blogging. I am building a brand on Facebook and want to develop my page there. I can blog on my own websit, which no one reads, onmy Amazon website, and I believe Infinity's web site. I have an informative blog on fiction marketing ready to go. Where should I put it??? or all three
Posted @ Saturday, December 31, 2011 1:49 PM by Bill Stevens
Hi Bill, 
In lieu of waiting to see what Sherrie says (it's New Year's eve, after all), let me say that you don't want to get trapped in a vicious circle. Perhaps no one visits your website because there is very little new and interesting content there, while an active blog would remedy that problem. The more new content that appears the more the e-bots will like you, the higher you will rank on Google, and then people will find you. 
That said, here's what I do. All my blog posts go to my website. I share them on Facebook and I believe that Amazon can list your posts via RSS (Goodreads and LinkedIn also do that). I don't know about Infinity (are you referring to the old Author Nation?). 
Marketing fiction is a big deal because no author has a clue where his readership will come from. I belong to a group on LinkedIn that discusses eBook marketing--they're all over the web, in fact. Unfortunately, the posts tend to get off track as people start pimping their own books. 
I checked out your website. Don't take this wrong, but it could be spruced up a bit...it's really bare bones. Have you thought of hiring someone? Get an idea first about what you want by visiting other authors' sites who write in your genre (you're a special case, since you also have non-fiction). 
Good luck! Sherrie, or anyone, can you add anything? 
All the best, 
Steve 
Posted @ Saturday, December 31, 2011 3:12 PM by Steven M. Moore
Good ideas, however, I believe Steve is correct. There has to be some action to make the blog intersting. I will work on some of these Sherrie's ideas.
Posted @ Thursday, April 26, 2012 10:44 AM by David W Stewart
Great ideas! I particularly liked the suggestion to allow my book characters a chance to speak "out of turn." Another resource I use regularly is poetry, art or music. Let another genre guide you and open your mind.
Posted @ Thursday, April 26, 2012 2:42 PM by Emily Kemme
Great ideas which I will try out.
Posted @ Friday, April 27, 2012 1:28 PM by Romanie
Great idea on character's blogging. My book has a lot of research of French resistance during WWII and that just revived my blog :-)
Posted @ Friday, April 27, 2012 2:49 PM by Ken
Absolutely marvelous idea about the character guest blog. I've just put one up with my main character.
Posted @ Saturday, April 28, 2012 4:24 AM by Laurie Smith
Thanks for this post! Letting my characters blog is a lovely idea, but what do you do when, after four years, you've had a snoutful of their company? Or aren't we ever supposed to feel like that? Blogging about developmental research strikes a cord too. I'm discovering firsthand just how much my reasearch comes across on the page in MORE than just how correct geography and dates, but also in palpable atmosphere, characters' stream of consciousness, and little intangibles I wouldn't consciously consider when trying to get the 'he said, she said' onto the page. In short, the more I get my elbows and ankles dirty wading into a particular atmosphere/scene, the more reality appears on the page, even if I'm not conscious of it, and the more readers engage. For my next novel, I have to become familiar with the aching plight of homelessness and the more I talk to people firsthand and make notes, the more I find my story -- plot, dialog, narrative, even humor I woulnd't have thought about before--expanding. I was thinking of doing a diary of my research days and blogging that, so again, thanks.
Posted @ Tuesday, May 01, 2012 7:11 AM by Margaret Sisu
Hi Margaret, 
If you get tired of your characters...you're in control. You can creatively eliminate them. :) 
 
For your next book, I would use the blog to get feedback and test out your content. 
 
Best of luck and when it's time publish, we do hope you publish with Infinity Publishing.  
 
Thanks! 
Sherrie
Posted @ Wednesday, May 30, 2012 5:12 PM by Sherrie Wilkolaski
Post Comment
Name
 *
Email
 *
Website (optional)
Comment
 *

Allowed tags: <a> link, <b> bold, <i> italics