Many of our authors might not be aware that
Infinity Publishing has partnered with
Eco-Libris to launch the “100 Tree Project.” With this project, Infinity’s authors have the option to make a $50.00 donation to plant 100 trees for each book they publish. In return, Eco-Libris will authorize Infinity to include an official Eco-Libris logo that reads “100 trees planted for this book” on the book cover. This will serve as a reminder of their commitment to improving the environment.
Eco-Libris, founded in 2007, is a green company working with publishers, authors, and bookstores across the world to “green up” the book industry by promoting green practices, endorsing green books, and planting a tree for every book published.
Eco-libris has agreed to highlight each Infinity book that has taken advantage of the “100 Trees Project” in their blog. This blog will also be linked in Infinity’s Publishing blog which means more publicity for the author!
Eco-libris is currently highlighting What Love is A-Z by Elle Febbo.
Click here to read the full article on Eco-libris!
There’s an old saying “you are what you read”. I believe it may be more appropriate to say you are what you write! If you’re like many newly minted authors, your book, when it’s finished, will energize you and most probably change your life and the lives of others as your book becomes a permanent addition to the knowledge tree of original authored works.
This is the age of the author, a new era where people like you and millions of aspiring writers and authors can publish without limits — whether you have a personal need to leave your “life mark” on the universe, a professional need to publish a “book of expertise” to attract more customers, or the desire to finally put to use your classical training as a writer to launch a masterpiece of fiction to the masses. For people of all ages and cultures the idea of some day writing a book has now become a reality. And it’s happening with speed, as countless new titles are being published, reviewed and purchased by readers around the world. The Internet has brought the world to your fingertips where you can write, publish and market your book from wherever you are with a computer and a connection to the digital cloud.
Advancements in print-on-demand, online distribution, eBook reading devices and the way we socialize online with services like Facebook and Twitter has forever changed the way we think about books, where we buy them, how we read them and how they get published. In this New Book and New World of Publishing the opportunity for you to tell your story and do it credibly and affordably has never been more compelling. With a publishing partner to support you and a global marketplace of buyers, you need only be the most relevant to your reader to achieve success as a published author.
Relevance is king in today’s world of keyword search algorithms from the likes of Google and Amazon and other search engines and online bookstores. Think of it as a continuing process of matching the thoughts and actions of your reader with the content in and around your book. From the embryonic stage of idea creation, to the moment a reader begins searching for your book or topic of interest relevance is a factor. The good news is that you can now design and create a relevant foundation for your book that includes a unique cover design, title and all types of content related to your book, whether print, audio or eBook.
Mixed media books are the future, and you as an author can now affordably offer your book to readers in the format they prefer. Some people are always on the go and only have time for car audio, others prefer digital eBooks that they can carry wherever they are and for the majority of readers providing a quality hardbound or softcover book will continue to satisfy their needs. New capabilities that include video and other device driven features are here and there more on the way. Readers have preferences and just like you have your favorite restaurant your readers have his or her preferred reading formats and places to purchase books.
Bookstores are near and dear to many of us who write and read books. They along with other brick and mortar stores will still be with us, but the acceptance and growth of online bookstores is staggering and we are only at the tip of the iceberg! Book buyers around the globe are now in control, they may see your book in the review section of a magazine but more likely they will be searching for a specific topic of interest, reading a blog or seeing an article online that will spark their discovery of your book. Many of these new storefronts are connected to specialized niche content that will interest a very targeted group of readers.
These smaller markets or niches are often overlooked by the old guard publishers because of their size as they need a larger number of buyers to recover their costs. The new book, new world of publishing has created an immense opportunity for books from infinite origins, no matter the size, as the cost of publishing and marketing to these smaller audiences has been reduced. Additionally, writing shorter books on very broadly appealing topics is an opportunity in the new publishing revolution as readers are looking for ways to learn and be entertained in smaller slices of time.
Marketing your book in this new publishing landscape has developed into an incredible opportunity for you and those who are motivated and ready to embrace technology and the Internet. Creating relationships, partnerships and various other forms of communication can now be achieved without ever leaving your favorite chair. By combining traditional marketing strategies and the power of the “Net” the globe is your playing field where only the amount of time in a day may limit what you can achieve.
It is my hope that you are as excited as we are about the future of publishing. You are at the beginning of a journey at a time when you literally have the world by your fingertips. Focus on what you love and pick a publishing partner you can trust to help you to do the rest. We welcome the opportunity to earn your trust in this New Book, New World of Publishing.
Sincerely,
Arthur Gutch
Publisher & CEO
Many of our authors might not be aware that
Infinity Publishing has partnered with
Eco-Libris to launch the “100 Tree Project.” With this project, Infinity’s authors have the option to make a $50.00 donation to plant 100 trees for each book they publish. In return, Eco-Libris will authorize Infinity to include an official Eco-Libris logo that reads “100 trees planted for this book” on the book cover. This will serve as a reminder of their commitment to improving the environment.
Eco-Libris, founded in 2007, is a green company working with publishers, authors, and bookstores across the world to “green up” the book industry by promoting green practices, endorsing green books, and planting a tree for every book published.
Eco-libris has agreed to highlight each Infinity book that has taken advantage of the “100 Trees Project” in their blog. This blog will also be linked in Infinity’s Publishing blog which means more publicity for the author!
Ecolibris is currently highlighting The Last Orignal Idea by Alan K'necht and Geri Rockstein.
Click here for the full article by Eco-libris!
These Infinity professionals, in diverse areas, effectively share years of experience through their published books. Nothing will speak with greater volume about your status as an expert than when you express your thoughts on a topic by publishing a book on your special area of interest. When a presenter speaks at a seminar, their books are the valuable take-away materials that go home with the attendees. Of course the revenue from back-of-the-room book sales is a benefit for the author expert who invested their time and effort in writing the book.
Ariane Goodwin - April 2011 Top Selling Author of: Writing the Artist Statement.
"I'm just a bit surprised by this as strong sales promotion has never been my strong point. One of my colleagues, for example, drop ships 1,000 books every few months for artists, so clearly whatever I'm doing is only a fraction of what I could be doing.
That said, here's how it's played out since 2002 when the book came out (time for a 2nd edition, yes?) It helps to have the only book ever written on a subject that is a significant piece of an artist's marketing puzzle. So catching the need and then writing to that need with a combination of psychology, philosophy and practicality is the first tier of my promotional strategy. Seems kind of obvious, except I'm always surprised by how many books aren't, in fact, paying attention to the needs of a specific audience. The next step was that I built a following around my expertise on artist statements and slowly expanded that to a larger vision of helping artists bridge the gap between making art and making a living, with one venture clearly standing out: creating and running (for 5 years) the only professional development, art career conference online or off, the smARTist Telesummit. This allowed me to create mini-partnerships with 45 other art career experts - who all promote what I do to their lists.Alongside that, I've created an entire social media presence, a blog, and a private coaching practice. Promotion is a coat of many colors. Visit my website at: http://www.smARTistCareerBlog.com"
Bridging the Gap Between Making Art and Making a Living
Terrence Daryl Shulman - Top Selling April 2011 Author of: Bought Out and $pent! Recovery from Compulsive $hopping & $pending
If You've Got a Niche, Scratch It!
(And Keep Scratching and Make It Spread!)
"From the time I wrote my first "real" poem "My Island" in 5th grade-which I won praise for and entered in a school poetry contest-I knew I wanted to be a writer. Over the next few years, I penned a few more poems-and a guitar or piano song or two-but I focused my interests and talents more on sports. In high school, I shifted from sports to art and-while I loved English, vocabulary, and continued to write here and there-I planned on applying to art colleges in my senior year. A romantic break-up altered the arc my journey. I became depressed and lost all interest in art! Instead, I began shoplifting to numb my pain, through repetition, became addicted. During my undergrad years at The University of Michigan I majored in English Lit. I had ADD (Attention Deficit Disorder) but enjoyed reading and writing. I kept a journal wherever I went. It helped me stay grounded even when I relapsed into shoplifting and, later, stealing from several part-time jobs. I decided to major in English and thought I'd be a high school or college English and creative writing teacher. Instead, after graduating, I spent a year drifting-waiting tables, painting houses, donating plasma-and then did what any desperate lost soul with does: I went to law school. After 3 years of relative hell I hit a bottom in my life and got into therapy and into recovery from my primary shoplifting addiction. There were no books on this problem and I vowed to one day write one. After several years of practicing law, I went to grad school for my masters in social work. I had a rough manuscript for my book by 1997-the year I graduated and began full-time work as a therapist. I shopped it around and got nibbles and one publishing offer-but it wasn't meant to be. I didn't know about self-publishing and my book project languished for five years. Then, in 2003, I found Infinity and my niche: therapy for shoplifting addiction and recovery. I set up websites and began offering therapy by phone. By summer 2004, I was on Oprah and things really took off! I began writing articles, doing interviews, and attending and speaking at conferences. When you've written a book, you're automatically viewed as an expert-but you have to be ready to back it up! I got friends and clients to post Amazon reviews. And I continued to expand my niche. I vowed to publish a new book about every 3 years. In 2005, I published a book on the related topic of employee theft. Three years later, I got on the shopping addiction bandwagon and I'm preparing to publish a book later this year which includes material on the recently popular hoarding disorder. My four niche topics are all related to mental health, addiction and recovery, are lesser-written about and lesser treated, and all can relate to legal issues as well. I maintain a passion about my work and, besides making a decent living, I stay focused on my primary intent: to educate and help people. I am grateful my books do that and they also lead to counseling, speaking, and further writing opportunities. Visit my website at: www.theshulmancenter.com Today, I can proudly say that I am a therapist, attorney, consultant and author. Thanks Infinity!"
Sueann Kenney-Noziska - April 2011 Top Selling Author of: Techniques-Techniques-Techniques: Play-Based Activities for Children, Adolescents & Families
"I wish I was able to define book promotion for the Author's Advocate but, truth of the mat ter is - I don't promote the book. It is for professionals in the field of play therapy and book sales depend on the conferences I present at."
Many of our authors might not be aware that Infinity Publishing has partnered with Eco-Libris to launch the “100 Tree Project.” With this project, Infinity’s authors have the option to make a $50.00 donation to plant 100 trees for each book they publish. In return, Eco-Libris will authorize Infinity to include an official Eco-Libris logo that reads “100 trees planted for this book” on the book cover. This will serve as a reminder of their commitment to improving the environment.
Eco-Libris, founded in 2007, is a green company working with publishers, authors, and bookstores across the world to “green up” the book industry by promoting green practices, endorsing green books, and planting a tree for every book published.
Eco-libris has agreed to highlight each Infinity book that has taken advantage of the “100 Trees Project” in their blog. This blog will also be linked in Infinity’s Publishing blog which means more publicity for the author!
The first Infinity book to be promoted was Buffalo on the Ridge by Deanna Myer.
Click here for the full article by Ecolibris!
Christopher Holcroft of Banksia, Australia recently published his fourth book with Infinity Publishing. The book “Finding Thomas” was reviewed in an article on theleader.com
In the book, Holcroft tells the story of a teenage boy who suffers a near death experience. Holcroft has his own experience with death- his two brothers died tragically within 8 weeks of each other. According the to article Holcroft had already begun researching the book before his brothers died.
"It has been a very cathartic experience," Holcroft said in the article.
The main character in Finding Thomas is Kit Green, who is able to see and talk to spirits after dying and coming back to life on the operating table.
The book will be launched today at 7pm at St Francis Xavier Church, Arncliffe.
To read the full article click here: http://www.theleader.com.au/news/local/news/general/book-shines-light-on-death/2151183.aspx
In a recent article on Tallahassee.comformer Florida state Senator Robert W. McKnight was featured for his book : "The Golden Years…The Florida Legislature, '70s and '80s. Reflections on Campaigns and Public Service” and a visit he made to Maclay School in Florida. Senator McKnight met with 80 of Maclay’s students who are studying civics and Florida government on March 29.
According to the article, The senator’s discussion included the transition of the governance of Florida from a rural legislative body to a progressive governing body during the 1970s and '80s. McKnight spoke about how the leadership of former governors Reubin Askew and Bob Graham, with him he himself served, as being the forefront of this transformation.
The Golden Years" has been recognized nationally with literary awards, including the 2010 Book Award for Political Non-Fiction by Books and Authors Net; and nominated as the outstanding new book by Fore Word Magazineand the Eric Hoffer Award in 2008.
Read the full article here: Former senator reviews 'Golden Politics' | tallahassee.com | Tallahassee Democrat http://www.tallahassee.com/article/20110501/CHRONICLE/105010328/Former-senator-reviews-Golden-Politics-#ixzz1LJuLQx1M
The book is under contract to be made into a television documentary by public television, and is available in local bookstores or at Amazon.com. His eBook, published by Infinity Publishing, is also available for sale on Amazon.com.
Senator McKnight has another book published by Infinity—“Accidental Ambition.” He also does political commentary on ABC TV News.
Watch Senator’s McKnight’s political commentary on ABC TV news!
http://www.clipsyndicate.com/video/playlist/19209/2424365?cpt=3&title=bob_mcknight&wpid=9716
Follow Senator McKnight’s blog!
www.FLpolitcalcommentary.com